Trust
Independence isn't a feature. It's the product.
How we stay neutral, exactly what's built today and what isn't. All stated plainly, before you send a single file.
How we stay independent
We have no stake in what the audit finds.
Odyns™ doesn't buy media, sell inventory or build deals. We're not part of any SSP, DSP or curation platform, and our pay never depends on what an audit finds.
Every client, whether a curator, an agency or a brand, gets the same checks against the same public files. That's what lets a buyer and a seller look at one audit and agree on what it says.
What's built and what isn't
The service is managed today. Here's what that means.
You send delivery reports, we run the audit, a person reads the output. Zero integration work for you.
| Capability | What happens today | Status |
|---|---|---|
| Direct SSP connections | You send delivery exports and we run the audit. | Not offered today |
| Continuous monitoring and alerts | An audit is run, not watched. No alerts. | Not offered today |
| Deeper supply-chain verification | Routes that extend beyond the first platform are flagged for further review. | Not offered today |
| Portfolio and trend roll-ups | Each dataset is analysed on its own. | Not offered today |
| Client logins | Findings are delivered to you as exports. | Not offered today |
| Pre-bid / real-time | Post-buy only, on delivered data. | Not planned near-term |
Data handling
Agreed with you before a single file is shared.
Your data, handled on your terms.
Before any file is shared, we agree with you how your delivery data will be handled, who can access it and how long it is kept. Your reports are used only for your audit, and no client, deal or advertiser is ever named.
Ask about data handlingVocabulary
The words we use, and exactly what they mean.
| Term | Means |
|---|---|
| Route | One way a publisher's inventory reached your deal. |
| Path Score | An integrity score for each domain, from 0 to 100. |
| Unrated | Too little evidence to score, so deliberately not scored. |
| Unverifiable | The evidence wasn't available to confirm it either way. |
| Needs further review | Approved at the first step, with further steps still to confirm. |
| Reconciled | Totals that match your delivery data exactly. |
Know what your curated deals actually delivered.
Start with one campaign. We'll show you what checked out, what didn't, and where the money went.